LAST MODIFIED: May 22, 2025

REGISTER DESCRIPTION ACCORDING TO SECTION 10 OF THE PERSONAL DATA ACT (523/1999)

At Honkarakenne (Honkarakenne Oy), we are committed to protecting your privacy. This privacy policy applies to the processing and use of customer data by Honkarakenne. By submitting information from our website or the HonkaLink service, you agree to comply with the information described in this privacy policy.

In this register description, we describe, among other things, the purposes for which we collect and process personal data, as well as the rights and opportunities you have regarding your data. We update the register description as legislation or our operations change, so we ask you to visit this page from time to time.

1. Data Controller

Honkarakenne Oyj
Hongantie 41
FI-43500 Karstula

2. Contact Person for Register Matters

Tomi Viitasalo
tomi.viitasalo@honka.com

3. Name of the Register

Honkarakenne Oyj
Customer Register

4. Purpose of Processing Personal Data

Registration of customer data, registration of changes in customer addresses and other customer data (e.g., changes in contact persons)
Management and development of customer relationships and communication
Billing, processing of payments, and collection
Recording and implementing direct marketing prohibitions as referred to in Section 30 of the Personal Data Act
Opinion and market research and surveys
Business development and related customer service development
Marketing of goods, services, and events of the Honkarakenne Group and its current partners

5. Content of the Register

Registered individuals are customers of Honkarakenne Oyj. Customers can be private individuals or companies or individuals acting as representatives of companies.

The following information is collected and stored about customers:

Customer number
Start date of the customer relationship and contact method
Name of the person, spouse or company name, business ID, and name of the company representative
Contact information (street address, postal address, email address, and phone numbers, as well as contact information for the construction site)
Information related to the management of the customer relationship: preferred service language and preferred contact method
Billing and payment method information
Information provided by the customer about the project: planned construction year, land ownership (yes/no), location of the land, characteristics of the land, type of building, planned size of the building, construction budget, or other information provided by the customer that affects the completion of the project
Customer’s stated interests: single-family house, cottage, or sauna designed based on the collection, individually designed single-family house or holiday home
Customer feedback and complaint information
Possible cancellation and return information
More detailed information is collected only when the product or service being sold requires more detailed identification or with the customer’s consent for other possible information.

6. Data Retention Period

Data is retained for the duration of the contract and/or cooperation relationship and for five (5) years thereafter, but at least as long as required by law.

7. Regular Data Sources

Information is mainly obtained from the registered individual. Additionally, personal data may be obtained in connection with city and municipal land divisions and from electronic sites requiring registration in the construction industry, provided the individual has given permission for their data to be disclosed for marketing purposes. Personal data may also be updated from registers of service providers offering address update or similar services.

8. Regular Data Disclosures and Data Transfer Outside the EU or the European Economic Area

Data in the register may be disclosed to current partners of the Honkarakenne Group as needed for business operations to implement cooperation deliveries and for marketing purposes, unless the customer has specifically prohibited it. Personal data may be disclosed to companies belonging to the same group or economic entity or transferred outside the EU or EEA in accordance with the Personal Data Act and regulations concerning the processing of credit information.

9. Principles of Register Protection

Manual material: Order forms and other materials that may be processed manually are stored in a locked space accessible only to certain employees of the data controller. The property has access control.
Data processed by computer: Access to the register is restricted to employees of the data controller and other designated individuals who need the information for their duties or register maintenance tasks. These individuals have user IDs and passwords. Workspaces where the workstations using the applications are located are locked and monitored. Data is protected technically by a firewall and other technical means.

10. Right of Access

The registered individual has the right to inspect the information concerning them in the data controller’s customer register. When the registered individual wishes to exercise their right of access, they must send a personally signed written inspection request to the data controller at the address (Honkarakenne Oyj, Hongantie 41, 43500 Karstula) or visit the aforementioned address in person with an identity document. The inspection request must include the individual’s name, organization name, address, and phone number. The description will be provided as soon as possible, but no later than within the statutory period (3 months). According to the Personal Data Act, the information can be inspected free of charge once a year.

11. Right to Request Correction of Information

If there are errors in the registered individual’s information, the registered individual can request correction of the error in accordance with Section 29 of the Personal Data Act. The request for correction must be made in writing and signed personally to the address Honkarakenne Oyj, Hongantie 41, 43500 Karstula, or by visiting the aforementioned address in person with an identity document.

12. Right to Object

The registered individual has the right under Section 30 of the Personal Data Act to prohibit the data controller from processing information concerning them for direct marketing, distance selling, and other direct marketing, as well as for market and opinion research, and from disclosing information for direct marketing, distance selling, and other direct marketing, as well as for market and opinion research, as well as for personal directories and genealogical research.

The registered individual can exercise their right to object by sending a personally signed letter to the address Honkarakenne Oyj, Hongantie 41, 43500 Karstula, or by visiting the aforementioned address in person with an identity document.